B&P operates under an "alignment of interest" model: we do not receive brokerage fees or commissions from third parties, all costs and management fees are disclosed transparently. This ensures that B&P's interests are always aligned with clients' interests, creating a partnership based on trust and transparency.

1. Alignment of Interest Model

B&P's "alignment of interest" model ensures we have no conflicts of interest with clients. We do not receive commissions or brokerage fees from third parties, meaning we always have motivation to find and introduce the best investment opportunities for clients.

All costs and management fees are disclosed transparently from the start, with no hidden fees or unexpected costs. Clients always know exactly what they are paying for and why. This creates trust and transparency in the relationship between B&P and clients.

2. Consolidated Reporting System

Our consolidated reporting system helps clients track all assets – from banks, funds, real estate to alternative assets – in one comprehensive report. Clients receive regular, clear, secure updates and can easily discuss with the advisory team to adjust strategies when needed.

Consolidated reports provide a comprehensive view of the family's financial status, including all asset types and investments. This helps clients easily track and manage their assets while making informed investment decisions.

We use advanced technology to automate data collection and aggregation processes, ensuring accuracy and timeliness of reports. Reports are designed to be easy to understand and provide detailed information on performance, risks and strategic recommendations.

3. Transparency – Discipline – Long-term Partnership

This is the foundation that B&P builds to preserve and develop financial heritage for Vietnamese families. We do not receive commissions, we do not benefit from hidden fees – B&P's interests are always aligned with clients' interests.

Transparency is a core principle in all B&P activities. We are committed to providing complete and accurate information about every aspect of our services, from costs to performance and risks. Clients always know the status of investments and what decisions are based on.

Discipline in adhering to investment principles and risk management is a prerequisite for achieving sustainable results. B&P applies strict processes and standards to ensure every investment decision is made carefully and with a solid foundation.

Long-term Partnership is B&P's commitment to clients. We not only focus on short-term results but also build sustainable partnerships across generations. We understand that family asset management is a long-term journey, and we are committed to partnering with clients throughout that journey.